Pursue Greatness with Purpose
Supporting athletes to thrive in sport — and life beyond it.
Empowering high-performance athletes through personalised lifestyle, wellbeing and transition support.
Expert trainers
Active members
Health programs
Our purpose
Arete Sport exists to help athletes live fulfilled, balanced and sustainable high-performance lives. “Arete” represents excellence through purpose — and we believe athletes reach their potential when they are supported as whole people, not just performers.
Our Philosophy
We deliver performance lifestyle support that is:
- Athlete-centred — tailored to each individual’s journey
- Holistic — focusing on wellbeing, identity, education and life skills
- Proactive — preparing athletes for transitions before issues arise
Collaborative — working alongside NGBs, clubs, coaches and practitioners
Our Approach
We use a coach-driven, strengths-based model that helps athletes:
- Build self-awareness
- Develop effective routines and habits
- Manage pressure and uncertainty
- Plan for life during and after sport
Strengthen wellbeing and resilience
Meet Imelda Phillips
Imelda Phillips is an experienced performance lifestyle professional specialising in athlete wellbeing, personal development and transition support across high-performance sport. With a background in supporting athletes at academy, professional and national levels, she is passionate about helping people thrive both in their sporting careers and in life beyond competition.
With over a decade of experience in high-performance sport, Imelda founded Arete Sport to deliver world-class performance lifestyle support for athletes and organisations. Imelda holds both a BSc and MSc in Sport & Exercise Science and is a qualified Performance Lifestyle Advisor (TALS Level 3), with specialist certifications in Safeguarding in Sport and Mental Health First Aid.
Imelda has worked extensively within performance environments, providing one-to-one support, group delivery, and strategic guidance to sport organisations. Her approach blends evidence-based practice with a compassionate, athlete-centred style that empowers individuals to build confidence, clarity and resilience.
Throughout her career, Imelda has supported athletes navigating key moments of change — from balancing dual careers, progressing through performance pathways, and managing injury, to preparing for retirement and life after sport. She believes in the importance of proactive and holistic support that recognises the full person behind the athlete.
Imelda founded Arete Sport to bring this philosophy to life. Through her work, she aims to create environments where athletes feel understood, valued and prepared for whatever comes next.
Outside of her professional work, Imelda is committed to ongoing learning and development, staying connected to best practice across wellbeing, transition and human performance.
‘’My approach is built on connection, trust and clarity. I believe every athlete deserves someone in their corner — someone who listens, understands their world, and helps them make confident decisions both on and off the field. Through Arete Sport, I bring together experience, evidence-informed practice and a deep belief in each athlete’s potential.’’
Great value
Experience top-tier fitness services at an affordable price.
From modern equipment to expert trainers, we deliver exceptional value that supports your overall fitness journey and long-term goals.
GREAT FACILITIES
Train in a premium environment with state-of-the-art machines, spacious workout areas, and dedicated zones for cardio, strength training, and functional fitness.
Our facilities are designed to ensure comfort, safety, and an elevated fitness experience for every member.
Key Elements of Performance Lifestyle
Physical Health
Nutrition, sleep, recovery, injury prevention, and conditioning.
Mental & Emotional Wellbeing
Resilience, stress management, mental skills, confidence, and coping strategies.
Personal Development
Education, skills development, career planning, and life skills.
Identity & Life Balance
Maintaining a sense of self beyond sport, social connections, hobbies, and planning for life transitions
Lifestyle Management & Habits
Daily routines, time management, goal-setting, and prioritising what matters most.
Transition Planning
Preparing for changes in career, injury, retirement, or moving between teams and competitions.
Our Services
1
Performance Lifestyle Support
Personalised support for athletes at all stages of their journey.
Support includes:
- Performance planning & goal setting
- Dual-career guidance (education, work, personal life)
- Wellbeing and resilience strategies
- Identity and values work
- High-performance routines and balance
Navigation of transition, injury or change
2
Athlete Transition Support
Expert guidance for key transition moments, including:
- Pathway progression
- Moving teams or squads
- Injury, deselection or breaks from sport
- Retirement from professional sport
Our transition model helps athletes understand change, maintain identity, and prepare confidently for what’s next.
3
Workshops & Group Delivery
Engaging, evidence-informed sessions for academies, clubs, universities and NGBs.
Topics include:
- Athlete identity and personal development
- Managing pressure & wellbeing
- Dual-career and future planning
- Transition readiness
- Life skills for high-performance environments
- UKAD Anti-doping
All workshops can be tailored to age, sport and performance level.
4
Consultancy for Sport Organisation
We help performance environments implement effective performance lifestyle provision.
Services include:
- Programme design and strategy
- Safeguarding and wellbeing integration
- Athlete development frameworks
- Staff training sessions
- Partnership development and delivery support
Strengthen your duty of care and build an athlete-centred culture across your system.
WHY WORK WITH ARETE SPORT?
Personal trainers
We focus on meaningful progress — not just performance.
- Experience working across high-performance athlete pathways
- Deep understanding of athlete needs, pressures and transitions
- Clear, compassionate and evidence-informed support
- Flexible delivery (online or in-person)
- Proven impact on wellbeing, confidence and long-term development
Unlimited class
Why it Matters
- Perform more consistently under pressure
- Reduce risk of burnout and injury
- Adapt better to transitions
- Maintain wellbeing and life satisfaction beyond sport
- Build skills and experiences for life after elite sport”
Build skills and experiences for life after elite sport
Athletes who actively manage their performance lifestyle:
Client Review
Everything you need to know about our services
Contact us for any information
Whether you’re an athlete, coach, club or NGB, we’d love to discuss how we can support your goals.
arete.sport@hotmail.com
Address
UK-based, supporting athletes nationwide Enquiries welcome from athletes and organisations
